SeaChange to Demonstrate Solutions for Personalised Multi-Screen Video Services at IBC2013

Multi-Screen Platform Positions TV Service Providers to Incorporate OTT Options for Superior Subscription Value

ACTON, Mass., Aug. 27, 2013 (GLOBE NEWSWIRE) -- At IBC2013 (Amsterdam, September 12-17) SeaChange International (Nasdaq:SEAC) will demonstrate products that are empowering service providers to deliver a new wave of fully monetised and personalised multi-screen services. Throughout stand 14.B20 SeaChange will show why cable and telco service providers are selecting SeaChange for their single, massively scalable service delivery platform to delight millions of subscribers using any video device anywhere they go.

Visitors will engage in an immersive experience where the SeaChange Adrenalin multi-screen video platform gives subscribers a single point of access to "blended entertainment services" that unite linear and on-demand television with over-the-top (OTT) video. The SeaChange Nucleus soft box gateway, integrated with Adrenalin and multiple set-top makers, will show how subscribers can enjoy a new environment of whole-home media sharing, DVR and other enticing applications to drive content use.

The SeaChange Infusion platform weaves in high-value advertising that brings relevance and interaction to the subscriber-advertiser relationship and helps to reduce the cost of content. Adding another vital layer of service monetisation, Adrenalin's promotional capabilities will show how providers can seamlessly create targeted content packages and market them across devices with impact that increases content use.

"Personalised multi-screen services have rapidly become the norm and a necessity for retaining subscribers. Multi-screen's next wave will produce more and more opportunities to give subscribers everything they desire from TV and OTT within one trusted provider relationship," said Andrei Noppe, Senior Vice President and General Manager, EMEA and APAC, SeaChange. "Our IBC visitor engagement will show the new performance benchmark that's moving multi-screen forward. SeaChange has developed products that answer service providers' top requirements for a single, cost-efficient platform that ties to any network, scales to millions, guarantees service quality, and monetises at every opportunity."

Featured SeaChange software demonstrations at IBC will incorporate:

SeaChange Adrenalin™ and Nitro™ - the comprehensive multi-screen video platform that's enabling operators of every size to deliver exciting streaming video experiences and promotional packages to set-tops, iPads, smartphones, OTT players and other IP-connected devices.

SeaChange Nucleus™ Soft Box - the open gateway and application framework supporting a variety of apps, content services and guides, and putting service provider branded experiences on every video device at home. Nucleus is shortlisted for the Cable & Satellite International Awards in the category of Best Customer Premises Equipment. Winners will be announced at IBC2013.

SeaChange Infusion™ - the comprehensive ad platform that targets across television environments (linear, on-demand, Internet) and video devices with second screen app placements as well as pre-rolls, mid-rolls, banners, overlays and click action ads.

 Go to http://info.schange.com/ibc-2013 to book a demonstration appointment with SeaChange at IBC 2013.

About SeaChange International

Ranked among the top 250 software companies in the world, SeaChange International (Nasdaq:SEAC) enables transformative multi-screen video services through an open, cloud-based, intelligent software platform trusted by cable, IPTV and mobile operators globally. Personalised and fully monetised video experiences anytime on any device, in the home and everywhere, are the product of the Company's superior video platform, advertising and in-home offerings.
  
SeaChange's hundreds of customers are many of the world's most powerful media brands including all major cable operators in the Americas and Europe, and the largest telecom companies in the world. Headquartered in Acton, Massachusetts, SeaChange is TL 9000 certified and has product development, support and sales offices around the world.  Visit www.schange.com.

CONTACT: Press
         Jim Sheehan
         SeaChange
         1-978-897-0100 x3064
         jim.sheehan@schange.com

         Investors
         Monica Gould
         The Blueshirt Group
         1-212-871-3927
         monica@blueshirtgroup.com

Released August 27, 2013