Estonian Cable Television Operator Starman Selects SeaChange’s Open Software for Nationwide Video-on-Demand Service

SeaChange’s Next Generation Adrenalin Back Office Selected by 28 EMEA Operators

ACTON, Mass.--(BUSINESS WIRE)-- SeaChange International (NASDAQ: SEAC), a leading global multi-screen video software innovator, today announced that Estonia’s leading cable television and digital terrestrial television operator, Starman, will roll out a nationwide video-on-demand (VOD) service based on the open SeaChange Adrenalin video back office. Planned for subscriber availability later this year, Starman’s offering to its digital cable households will include VOD, catch-up TV and nPVR.

From its primary operations center in Tallinn, Starman serves television, Internet and phone on a network that’s currently available to approximately 45 percent of Estonian homes. Starman is the 28th operator in Europe to select SeaChange’s next generation Adrenalin as a foundation for VOD services. Adrenalin is based on an open service-oriented architecture to deliver a television experience that scales to serve millions of assets to any video device across multiple network types, either deployed in a network or in a hosted model. Overall, SeaChange’s back office customers across Europe serve an estimated 36 million subscribers on televisions, PCs, tablets and mobile phones.

Separately, Starman will also roll out SeaChange’s eventIS CASIS system to update its DVB Service Information (DBV/SI) operation. SeaChange’s global Professional Services organization has been contracted to manage both deployments including testing, launch support and, for the back office, integration with Intek set-top boxes, Cubiware middleware, Edgeware video servers and components from other third-party suppliers.

“Starman selected SeaChange because of its comprehensive technology. This platform enables us to provide a wide range of entertainment services for Estonian households. Some of these solutions are the very first in Estonia,” said Hanno Liiva, chief technology officer at Starman.

“SeaChange is very pleased to continue its expansion into the Nordic and Baltic region through a nationwide service deployment with Starman,” said Erwin van Dommelen, president SeaChange Software. “Customers here and across EMEA are choosing SeaChange for its unmatched history and focus in on-demand service development. Our open and flexible back office has enabled many of Europe’s on-demand services to get off the ground rapidly and reliably, while establishing a cost-efficient path to support subscriber growth and add new services and devices for a continually compelling offering.”

SeaChange will demonstrate its next generation multi-screen back office, and advanced advertising solutions at the ANGA Cable Show, June 12-14, Cologne, stand 028, hall 10.1.

About AS Starman

Starman is the largest cable TV, cable internet and cable telephony service provider in Estonia. Company also offers digital terrestrial television service ZUUMtv. Services of Starman reach more than 560,000 homes across Estonia. Visit www.starman.ee.

About SeaChange International

Ranked among the top 250 software companies in the world, SeaChange International (NASDAQ: SEAC) enables transformative multi-screen video services through an open, cloud-based, intelligent software platform trusted by cable, IPTV and mobile operators globally. Personalized and fully monetized video experiences anytime on any device, in the home and everywhere, are the product of the Company’s superior back office, advertising and in-home offerings.

SeaChange’s hundreds of customers are many of the world’s most powerful media brands including all major cable operators in the Americas and Europe, and the largest telecom companies in the world. Headquartered in Acton, Massachusetts, SeaChange is TL 9000 certified and has product development, support and sales offices around the world. Visit www.schange.com.

SeaChange PR
Jim Sheehan, +1-978-897-0100 x3064
jim.sheehan@schange.com
or
SeaChange IR
Martha Schaefer, +1-978-897-0100 x3030
martha.schaefer@schange.com

Source: SeaChange International

Released May 30, 2012