SeaChange to Deliver T-commerce Insights for Transactional TV Webinar Tomorrow
ACTON, Mass.--(BUSINESS WIRE)-- SeaChange International (NASDAQ: SEAC), a leading global multi-screen video software innovator, will bring its t-commerce experience to the CableFAX webinar “Capitalizing on Transactional and Interactive TV” happening tomorrow, March 1. Anthony Landamia, General Manager of In-Home, SeaChange, will deliver lessons learned from the Company’s t-commerce deployments. Also including executives from Comcast, Verizon FiOS and FourthWall Media, this webinar will focus on the evolution of transactional TV, consumer uptake of buying through video devices and opportunities for video service providers and programmers. CableFAX Executive Editor Michael Grebb will moderate.
“The competition for video subscribers from every corner is becoming more intense. The key service providers need enhancements that can get into the marketplace quickly,” said Landamia. “The industry will benefit from a manageable crawl, walk, run approach to fulfilling t-commerce ambitions, initially through new capabilities that simply leverage current infrastructures, such as that for video-on-demand, to strengthen the value proposition for subscribers as well as content owners.”
SeaChange t-commerce software solutions include Watch & Buy, which enables service providers to further monetize video-on-demand (VOD) libraries by allowing subscribers to purchase downloads or DVD and Blu-ray Disc versions of streamed movies and programs. Watch & Buy includes a lightweight set-top application, user interface customization, and fully managed back-end order fulfillment. A DVD symbol appearing next to select titles in an operator’s VOD library alerts subscribers that the title is also available for purchase.
“Capitalizing on Transactional and Interactive TV” will take place tomorrow, Thurs. March 1, from 1:30 p.m. – 3:00 p.m. ET. Learn more and register at http://www.cablefax.com/cfp/webinars/2012_Mar1/.
About SeaChange International
SeaChange International (Nasdaq: SEAC) is a global leader in multi-screen video. The Company provides open, cloud-based, Emmy award-winning solutions and services for back office, advertising, content, in-home devices and broadcast to hundreds of media companies, including all major cable operators in the U.S., Europe and Latin America, plus other blue-chip companies such as Virgin Media, AT&T, Hutchison Whampoa, and DISH Network. Headquartered in Acton, Massachusetts, SeaChange is TL 9000 certified and has product development, support and sales offices around the world. Visit www.schange.com.
SeaChange International
Jim Sheehan, 1-978-897-0100 x3064
SeaChange
PR
jim.sheehan@schange.com
or
Martha
Schaefer, 1-978-897-0100 x3030
SeaChange IR
martha.schaefer@schange.com
Source: SeaChange International
Released February 29, 2012