SeaChange International to Demonstrate Multi-Screen Video, Tablet TV and Social Media for On Demand at ANGA Cable

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eventIS Fully Transitioned to SeaChange Global Brand; Video Software Leader also Features Market-Ready Solutions for Content Offer Management and HbbTV

COLOGNE, Germany--(BUSINESS WIRE)-- SeaChange International (NASDAQ: SEAC), the leading global multi-screen video software company, is demonstrating a range of multi-screen video solutions for Europe's cable television operators starting today at the ANGA Cable Show, including a new tablet-based TV experience and an application that brings social media to on-demand video. Innovations on show this week are driven by the Company's global software organization including eventIS, which is now fully integrated into the worldwide SeaChange brand.

Feature software demonstrations powered by the SeaChange Adrenalin(TM) multi-screen back office include: 

    --  Social media capabilities integrated with on-demand services running on
        Apple iPad, including content recommendation (browsing, sharing, liking
        and commenting within the app as well as on Facebook and Twitter); and
        sharing a common VOD experience as part of a "virtual party," whereby
        users can organize a watching party among friends and communicate, share
        comments and invite others.
    --  Comprehensive content offer management capabilities of the web-based
        SeaChange Business Management Suite(TM), empowering a video service
        operator's marketing organization to manage offers and catalogs to
        maximize subscriber use of content libraries.
    --  Hybrid broadcast broadband TV (HbbTV) capabilities that allow operators
        to integrate HbbTV service signaling for linking towards multi-screen
        VOD services or web portals. The platform can help operators quickly and
        cost-effectively add advanced HbbTV services to their existing
        offerings, such as interactive applications and electronic program guide
        (EPG) information.

Adrenalin is an open and modular multi-screen solution using an open service oriented architecture (SOA) to deliver a consistent video experience that avails millions of video assets to millions of devices across multiple networks. Operators are using Adrenalin to establish or incrementally transform their on-demand services to provide rich and seamless user experiences across, mobile, tablet, PC and TV screens with extensive cross-promotional capabilities and fully integrated linear and non-linear advertising.

"ANGA provides a platform for SeaChange to show its many European customers the ways in which we're enabling them to capitalize on their existing back office, and for other operators to learn how we quickly bring multi-screen services to market," said Erwin van Dommelen, President, SeaChange Software.

SeaChange serves tens of millions of video streams across Europe annually for cable, telco and mobile operators of all sizes and profiles. The Company develops and supports software solutions and applications from major locations throughout the region including Eindhoven, The Netherlands and London. SeaChange acquired eventIS in September 2009. SeaChange is exhibiting at ANGA Cable in Hall 10.1, Stand S19, May 3-5, in Cologne.

About SeaChange International

SeaChange International (NASDAQ: SEAC) is the global leader in multi-screen video and one of the largest software companies worldwide. The Company provides innovative, Emmy award winning solutions and services for back office, advertising, content, in-home devices and broadcast to hundreds of media companies, including blue chip companies such as Comcast, Virgin Media, AT&T, Hutchison Whampoa, Vodacom and DISH Network. Headquartered in Acton, Massachusetts, SeaChange has product development, support and sales offices around the world. Visit www.schange.com/emea. 


    Source: SeaChange International

Released May 3, 2011